We’re here to champion Staffordshire as a place to live, work, visit and study.
We want to tell the world just how brilliant Staffordshire is, remind everyone how much it has to offer, and make those already here feel excited and proud to be part of our great county.
We’re putting Staffordshire on the map, one activity at a time!
We need you to help us spread the word and become an ambassador
We all want Staffordshire to succeed and grow, and together through a collective voice, we can promote Staffordshire’s unique story and assets to national and international audiences.
That’s why we’ve set up our Ambassador Network; a community of businesses and individuals across the county, who are as proud of Staffordshire as we are – and we’d love you to join us!
Get involved. Be Inspired.
Network, learn, debate and discuss. Come along and celebrate Staffordshire.
View all
We are a place to be proud of.
Find us out and about celebrating staffordshire
Staffordshire Ambassador of the Year 2024
Awarded to Karen Jennings, Lichfield Cathedral
Staffordshire Ambassador Event
Evolving Places: Weston Park, South Staffordshire
UKREiiF Investment Conference 2024
Our 8 District and Borough partners joined us at this year’s conference to share Staffordshire’s investment offer.
Newcastle-under-Lyme BID Love NuL Awards
October 2024
City Nation Place UK24
Hosting a national placemaking conference at Lichfield Cathedral
Staffordshire Ambassador Event
Focusing on skills at NSCG Stafford College
Visit to Tamworth
August 2024, Tamworth Castle
Keele University visit
August 2024
We Are Staffordshire
@wearestaffordshire
🏆 Congratulations to all of the winners crowned at last night’s Staffordshire & Stoke-on-Trent Tourism Awards 👏
Visit the news page of our website to find out more 👀
www.wearestaffordshire.co.uk/news
#EnglishTourismWeek25 #tourismawards #tourism #visitstaffordshire #visitstoke
🏆 Congratulations to all of the winners crowned at last night’s Staffordshire & Stoke-on-Trent Tourism Awards 👏
Visit the news page of our website to find out more 👀
www.wearestaffordshire.co.uk/news
#EnglishTourismWeek25 #tourismawards #tourism #visitstaffordshire #visitstoke
#EnglishTourismWeek25
Meet Ambassador Sponsors Lichfield Cathedral - an ancient cathedral in the beautiful city of Lichfield.
Discover a rich heritage, ancient artefacts, and stunning architecture. Lichfield Cathedral’s story doesn’t end with its past, it is very much alive with a vibrant programme of events and art projects to capture the imagination of all ages.
What’s on at Lichfield Cathedral
Book of Books Exhibition 8 March – 20 July
The Bible is the best-selling book ever to be printed in the English language. In this fascinating exhibition, discover the history of the Bible in England. See rare and precious bibles from Lichfield Cathedral Library.
Library Tours
May-December (selected dates)
This year’s library tours are exploring the concept and history of health including physical, spiritual and mental health.
Holy Week & Easter
Join Lichfield Cathedral as they mark the most significant part of the Christian story.
A Table for the Nation – The Fenland Black Oak Table: 5,000 years of History
Arriving 7 May
Come and view this spectacular 13-metre-long table made from a section of 5,000-year-old black oak.
This is just a selection of what’s happening. For more information about events and activities taking place as well as general visitor opening times in 2025, visit @lichfieldcathedral
Image 2 ©️David Wain
Image 4/8 ©️ Dave Healey
Image 7 ©️ Richard Ell
#VisitStaffordshire #VisitLichfield #heritage
#EnglishTourismWeek25
Meet Ambassador Sponsors Lichfield Cathedral - an ancient cathedral in the beautiful city of Lichfield.
Discover a rich heritage, ancient artefacts, and stunning architecture. Lichfield Cathedral’s story doesn’t end with its past, it is very much alive with a vibrant programme of events and art projects to capture the imagination of all ages.
What’s on at Lichfield Cathedral
Book of Books Exhibition 8 March – 20 July
The Bible is the best-selling book ever to be printed in the English language. In this fascinating exhibition, discover the history of the Bible in England. See rare and precious bibles from Lichfield Cathedral Library.
Library Tours
May-December (selected dates)
This year’s library tours are exploring the concept and history of health including physical, spiritual and mental health.
Holy Week & Easter
Join Lichfield Cathedral as they mark the most significant part of the Christian story.
A Table for the Nation – The Fenland Black Oak Table: 5,000 years of History
Arriving 7 May
Come and view this spectacular 13-metre-long table made from a section of 5,000-year-old black oak.
This is just a selection of what’s happening. For more information about events and activities taking place as well as general visitor opening times in 2025, visit @lichfieldcathedral
Image 2 ©️David Wain
Image 4/8 ©️ Dave Healey
Image 7 ©️ Richard Ell
#VisitStaffordshire #VisitLichfield #heritage
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit 🤩
Join World of Wedgwood on a tour of the Wedgwood factory for a behind the scenes experience to find out how Wedgwood is designed, created and crafted. This is the place to discover their famous jasperware, a unique invention by Josiah Wedgwood.
Or why not take a journey through the V&A Wedgwood Collection galleries to discover more about the history of Josiah Wedgwood from his achievements and innovations to the stunning ceramic wares, designs and patterns produced.
👀 Look out for more information coming soon about World of Wedgwood’s taster tours, taking place on Staffordshire Day - 1st May, the anniversary of Josiah Wedgwood setting up his company.
Visit www.worldofwedgwood.co.uk for more
#WeAreStaffordshire #VisitStaffordshire #Staffordshire #pottery
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit 🤩
Join World of Wedgwood on a tour of the Wedgwood factory for a behind the scenes experience to find out how Wedgwood is designed, created and crafted. This is the place to discover their famous jasperware, a unique invention by Josiah Wedgwood.
Or why not take a journey through the V&A Wedgwood Collection galleries to discover more about the history of Josiah Wedgwood from his achievements and innovations to the stunning ceramic wares, designs and patterns produced.
👀 Look out for more information coming soon about World of Wedgwood’s taster tours, taking place on Staffordshire Day - 1st May, the anniversary of Josiah Wedgwood setting up his company.
Visit www.worldofwedgwood.co.uk for more
#WeAreStaffordshire #VisitStaffordshire #Staffordshire #pottery
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit.
Take a look at these stunning images of We Are Staffordshire Ambassador Sponsors Hoar Cross Hall, an award winning spa hotel in the heart of our county.
Indulge in some well-deserved pampering at Hoar Cross with their relaxing Spa Days, overnight escapes and unique selection of gift cards and e-vouchers. A perfect gift idea for this Mother’s Day.
Visit @hoarcrosshallhotel for more
#WeAreStaffordshire #spadays #spabreak #luxury #hotel #VisitStaffordshire #Staffordshire
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit.
Take a look at these stunning images of We Are Staffordshire Ambassador Sponsors Hoar Cross Hall, an award winning spa hotel in the heart of our county.
Indulge in some well-deserved pampering at Hoar Cross with their relaxing Spa Days, overnight escapes and unique selection of gift cards and e-vouchers. A perfect gift idea for this Mother’s Day.
Visit @hoarcrosshallhotel for more
#WeAreStaffordshire #spadays #spabreak #luxury #hotel #VisitStaffordshire #Staffordshire
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit.
We Are Staffordshire Patrons, The Trentham Estate have a jam-packed schedule of events and activities in the year ahead 🙌
From April visitors can book onto Trentham’s new Head Gardener tours, led by Luke Bartle, to get an understanding of what exciting and innovative projects the team are up to and what to look out for throughout the seasons in the stunning gardens which have matured into some of the finest in the UK 🌿
Over the past few years, a million bulbs have been planted for Trentham’s annual Spring Bulb Festival, creating an uplifting, immersive, and colourful experience for visitors as they walk through the gardens. Taking place between 30th March and 18th May 🌷
Follow the Find the Flock Trail to discover 12 supersized colourful Shaun the Sheep sculptures, painted by local and regional artists this spring. From 5th April to 18th May 🐑
A fun music weekend At Trentham features big music stars celebrating 100 years of city status! See an incredible line up of artists in Trentham Gardens from 29th to 31st May for a live music experience you’ll never forget 🎶
Explore sights and sounds from some of Trentham’s most famous wildlife, including the dusk beaver safaris 🦫
.
And of course, don’t forget to discover gift shops, cafes, fine dining restaurants, and quirky stores at Trentham Shopping Village and pay a visit to the Trentham Garden Centre 🛍️
These are just a few of the events and activities on offer at Trentham this year. Visit their website for more information www.trentham.co.uk
#WeAreStaffordshire #Trentham #visitstaffordshire #visit #tourist #staffordshire #tourism #daysout #placestovisit #placestogo #beautifulplaces
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit.
We Are Staffordshire Patrons, The Trentham Estate have a jam-packed schedule of events and activities in the year ahead 🙌
From April visitors can book onto Trentham’s new Head Gardener tours, led by Luke Bartle, to get an understanding of what exciting and innovative projects the team are up to and what to look out for throughout the seasons in the stunning gardens which have matured into some of the finest in the UK 🌿
Over the past few years, a million bulbs have been planted for Trentham’s annual Spring Bulb Festival, creating an uplifting, immersive, and colourful experience for visitors as they walk through the gardens. Taking place between 30th March and 18th May 🌷
Follow the Find the Flock Trail to discover 12 supersized colourful Shaun the Sheep sculptures, painted by local and regional artists this spring. From 5th April to 18th May 🐑
A fun music weekend At Trentham features big music stars celebrating 100 years of city status! See an incredible line up of artists in Trentham Gardens from 29th to 31st May for a live music experience you’ll never forget 🎶
Explore sights and sounds from some of Trentham’s most famous wildlife, including the dusk beaver safaris 🦫
.
And of course, don’t forget to discover gift shops, cafes, fine dining restaurants, and quirky stores at Trentham Shopping Village and pay a visit to the Trentham Garden Centre 🛍️
These are just a few of the events and activities on offer at Trentham this year. Visit their website for more information www.trentham.co.uk
#WeAreStaffordshire #Trentham #visitstaffordshire #visit #tourist #staffordshire #tourism #daysout #placestovisit #placestogo #beautifulplaces
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit.
There’s lots to get excited about in 2025 🦉
Available from 1st May, check out the Tawny’s new Fledgling - The Bath House.
Fully renovated and re-imagined, this Grade II Listed character property features 5 lavish bedrooms; 4 spacious doubles and 1 kingsize, all with private ensuite facilities.
Discover more about The Bath House, along with The Tawny’s other options for overnight stays and dining out via their website www.thetawny.co.uk
#visitstaffordshire #thetawnyhotel #overnightstay #luxury #staffordshire
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit.
There’s lots to get excited about in 2025 🦉
Available from 1st May, check out the Tawny’s new Fledgling - The Bath House.
Fully renovated and re-imagined, this Grade II Listed character property features 5 lavish bedrooms; 4 spacious doubles and 1 kingsize, all with private ensuite facilities.
Discover more about The Bath House, along with The Tawny’s other options for overnight stays and dining out via their website www.thetawny.co.uk
#visitstaffordshire #thetawnyhotel #overnightstay #luxury #staffordshire
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a an inspiring place to visit.
In 2025, Ambassador Sponsors the National Memorial Arboretum will be reflecting upon and remembering the significant events that brought about the end of the Second World War and marking the anniversaries of both VE and VJ Day.
‘The Year was 1945’ programme will begin with a jubilant weekend of celebrations inspired by the street party spirit of 1945 from 3 – 5 May. A packed programme of live performances, including vintage style dance workshops will set the scene for our celebrations which will culminate at the end of each day with a mass visitor singalong.
Activities continue at the Arboretum until 16 November. Commemorative services will be held to honour the service and sacrifice of those who fought in the Second World War.
Four brand-new temporary exhibitions featuring letters, photographs and artefacts will explore the real-life experiences of those who lived through 1945.
Expert guest speaker talks, trails and themed guided walks led by the Arboretum’s knowledgeable volunteers will bring the era to life and give a voice to those who lived during that monumental year and their stories.
Exhibitions taking place between 3rd May and 16th November include:
- VE Day Street Party at Cherry Tree Road
- Letters From the Frontline
- Through Their Eyes: 80 Years On
- Prisoners of War - A Chaplain’s Portraits
For more information, visit the National Memorial Arboretum’s website and social channels.
Images 1, 3 and 4 ©️ National Memorial Arboretum
Image 2 ©️Military Images / Alamy Stock Photo
#Remembrance #VEDay25 #VJDay25 #WorldWarTwo #Staffordshire #VisitStaffordshire #WeAreStaffordshire
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a an inspiring place to visit.
In 2025, Ambassador Sponsors the National Memorial Arboretum will be reflecting upon and remembering the significant events that brought about the end of the Second World War and marking the anniversaries of both VE and VJ Day.
‘The Year was 1945’ programme will begin with a jubilant weekend of celebrations inspired by the street party spirit of 1945 from 3 – 5 May. A packed programme of live performances, including vintage style dance workshops will set the scene for our celebrations which will culminate at the end of each day with a mass visitor singalong.
Activities continue at the Arboretum until 16 November. Commemorative services will be held to honour the service and sacrifice of those who fought in the Second World War.
Four brand-new temporary exhibitions featuring letters, photographs and artefacts will explore the real-life experiences of those who lived through 1945.
Expert guest speaker talks, trails and themed guided walks led by the Arboretum’s knowledgeable volunteers will bring the era to life and give a voice to those who lived during that monumental year and their stories.
Exhibitions taking place between 3rd May and 16th November include:
- VE Day Street Party at Cherry Tree Road
- Letters From the Frontline
- Through Their Eyes: 80 Years On
- Prisoners of War - A Chaplain’s Portraits
For more information, visit the National Memorial Arboretum’s website and social channels.
Images 1, 3 and 4 ©️ National Memorial Arboretum
Image 2 ©️Military Images / Alamy Stock Photo
#Remembrance #VEDay25 #VJDay25 #WorldWarTwo #Staffordshire #VisitStaffordshire #WeAreStaffordshire
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit.
There’s lots to get excited about in 2025.
First up, We Are Staffordshire Ambassador Sponsors LoveClay 🫶
‘Explore the world of pottery’
LoveClay is an award-winning studio that welcomes people of all skill levels.
Whether a complete beginner or a seasoned potter, their workshops offer a fun, inspirational, and hands-on experience for all ages.
LoveClay’s purpose is to ensure that the art of pottery continues to thrive for generations to come.
Why not try...
Saturday Throw A Pot Sessions
Inspired by Pottery Throwdown and fancy throwing your own pot?
Join LoveClay for an hour of pot throwing fun guided by teachers Rae & Sarah.
After a brief demonstration, this 1- hour session gets you straight on the wheel for an unforgettable experience.
This session is aimed at complete beginners of all ages.
1 & 2 day Beginners Workshops
These hands-on Beginners Pottery Workshops run on select Saturdays and Sundays throughout the year from 10am to 4pm.
The full-day session is perfect for those looking to explore the art of pottery, covering all the essential throwing techniques.
These workshops are aimed at complete beginners.
No experience needed, just bring your creativity!
Find out more @loveclay_
#WeAreStaffordshire
#pottery #clay #potterylove #throwapot #potterythrowdown
#EnglishTourismWeek25
Here’s to our patrons, partners and sponsors who support our work and join us in celebrating #Staffordshire as a great place to visit.
There’s lots to get excited about in 2025.
First up, We Are Staffordshire Ambassador Sponsors LoveClay 🫶
‘Explore the world of pottery’
LoveClay is an award-winning studio that welcomes people of all skill levels.
Whether a complete beginner or a seasoned potter, their workshops offer a fun, inspirational, and hands-on experience for all ages.
LoveClay’s purpose is to ensure that the art of pottery continues to thrive for generations to come.
Why not try...
Saturday Throw A Pot Sessions
Inspired by Pottery Throwdown and fancy throwing your own pot?
Join LoveClay for an hour of pot throwing fun guided by teachers Rae & Sarah.
After a brief demonstration, this 1- hour session gets you straight on the wheel for an unforgettable experience.
This session is aimed at complete beginners of all ages.
1 & 2 day Beginners Workshops
These hands-on Beginners Pottery Workshops run on select Saturdays and Sundays throughout the year from 10am to 4pm.
The full-day session is perfect for those looking to explore the art of pottery, covering all the essential throwing techniques.
These workshops are aimed at complete beginners.
No experience needed, just bring your creativity!
Find out more @loveclay_
#WeAreStaffordshire
#pottery #clay #potterylove #throwapot #potterythrowdown
#EnglishTourismWeek25
📹 Another busy evening service for the kitchen brigade at Michelin starred @rest_upstairs in Lichfield 🍽️
Have you thought about a career in tourism and hospitality?
The sector supports more than 24,000 jobs in Staffordshire and Stoke-on-Trent 👏
Check out Visit Staffordshire’s YouTube channel to meet the people working in a range of tourism and hospitality roles across the county.
🎞️ Thanks to Upstairs for sharing their reel with us
#VisitStaffordshire #VisitStoke @visitstaffs @visitlichfield
#EnglishTourismWeek25
📹 Another busy evening service for the kitchen brigade at Michelin starred @rest_upstairs in Lichfield 🍽️
Have you thought about a career in tourism and hospitality?
The sector supports more than 24,000 jobs in Staffordshire and Stoke-on-Trent 👏
Check out Visit Staffordshire’s YouTube channel to meet the people working in a range of tourism and hospitality roles across the county.
🎞️ Thanks to Upstairs for sharing their reel with us
#VisitStaffordshire #VisitStoke @visitstaffs @visitlichfield
A new dedicated bus service has been launched to improve accessibility to the National Memorial Arboretum 🚌 🌳
This new service, which links the Arboretum to the rail network, is funded by Staffordshire County Council and operated by Diamond Bus East Midlands, will make it easier for visitors to travel to the free-to-enter 150-acre estate using public transport.
Mark Ellis, National Memorial Arboretum Lead and We Are Staffordshire Place Board member said:
“Our team is continually working to remove accessibility barriers as part of our commitment to remaining freely open to all. Remembrance has been a fundamental human need for millennia and thanks to this new bus service, people who either don’t own a vehicle or prefer more sustainable transport options will now find it much easier to travel to the Arboretum to reflect, remember, and forge new memories together.”
The newly liveried bus, featuring images of the National Memorial Arboretum’s gardens and memorials arrived at the Arboretum for the first time yesterday, at the start of #EnglishTourismWeek25.
Find out more via the news page of our website www.wearestaffordshire.co.uk/news
📸 National Memorial Arboretum
A new dedicated bus service has been launched to improve accessibility to the National Memorial Arboretum 🚌 🌳
This new service, which links the Arboretum to the rail network, is funded by Staffordshire County Council and operated by Diamond Bus East Midlands, will make it easier for visitors to travel to the free-to-enter 150-acre estate using public transport.
Mark Ellis, National Memorial Arboretum Lead and We Are Staffordshire Place Board member said:
“Our team is continually working to remove accessibility barriers as part of our commitment to remaining freely open to all. Remembrance has been a fundamental human need for millennia and thanks to this new bus service, people who either don’t own a vehicle or prefer more sustainable transport options will now find it much easier to travel to the Arboretum to reflect, remember, and forge new memories together.”
The newly liveried bus, featuring images of the National Memorial Arboretum’s gardens and memorials arrived at the Arboretum for the first time yesterday, at the start of #EnglishTourismWeek25.
Find out more via the news page of our website www.wearestaffordshire.co.uk/news
📸 National Memorial Arboretum
🎉 Today marks the start of #EnglishTourismWeek25, an annual celebration that highlights England’s diverse tourism experiences and we certainly have plenty of those here in #Staffordshire 😍
It’s the perfect opportunity to show your love for the outstanding attractions, heritage and stunning landscapes that we have.
This year’s theme is ‘Supporting people and places to drive growth’
Download the toolkit and get involved 🔗 in bio
#VisitStaffordshire #VisitEngland #tourism #countryside #nature #attractions #heritage #tourist
🎉 Today marks the start of #EnglishTourismWeek25, an annual celebration that highlights England’s diverse tourism experiences and we certainly have plenty of those here in #Staffordshire 😍
It’s the perfect opportunity to show your love for the outstanding attractions, heritage and stunning landscapes that we have.
This year’s theme is ‘Supporting people and places to drive growth’
Download the toolkit and get involved 🔗 in bio
#VisitStaffordshire #VisitEngland #tourism #countryside #nature #attractions #heritage #tourist
Yesterday, our Place Board Chair, Hannah Ault opened the first ever Newcastle-under-Lyme Business Festival at Newcastle Stafford Colleges Group (NSCG) 🎉
Hannah, who is Managing Director of Valentine Clays Ltd and Love Clay, hosted Day One’s first session and was joined by potter, ceramic designer and broadcaster Keith Brymer-Jones and Chris Daniels of CyberKiln.
Hannah said: “What a fantastic experience to host the opening of the very first Newcastle-under-Lyme Business Festival yesterday morning! It’s amazing to see this festival come to life, bringing together so many passionate budding entrepreneurs and business owners. I absolutely loved interviewing the TV-renowned Keith Brymer-Jones —such an inspiring conversation!
I hope everyone who attended took something valuable away, and I’m really looking forward to the rest of the festival. If you haven’t already, check out the schedule and come along—there’s so much to gain!“
There are more events taking place during the next few days.
💻 Find out more www.nulshapingthefuture.co.uk
@nscgnewcastle
Yesterday, our Place Board Chair, Hannah Ault opened the first ever Newcastle-under-Lyme Business Festival at Newcastle Stafford Colleges Group (NSCG) 🎉
Hannah, who is Managing Director of Valentine Clays Ltd and Love Clay, hosted Day One’s first session and was joined by potter, ceramic designer and broadcaster Keith Brymer-Jones and Chris Daniels of CyberKiln.
Hannah said: “What a fantastic experience to host the opening of the very first Newcastle-under-Lyme Business Festival yesterday morning! It’s amazing to see this festival come to life, bringing together so many passionate budding entrepreneurs and business owners. I absolutely loved interviewing the TV-renowned Keith Brymer-Jones —such an inspiring conversation!
I hope everyone who attended took something valuable away, and I’m really looking forward to the rest of the festival. If you haven’t already, check out the schedule and come along—there’s so much to gain!“
There are more events taking place during the next few days.
💻 Find out more www.nulshapingthefuture.co.uk
@nscgnewcastle