We’re here to champion Staffordshire as a place to live, work, visit and study.
We want to tell the world just how brilliant Staffordshire is, remind everyone how much it has to offer, and make those already here feel excited and proud to be part of our great county.
We’re putting Staffordshire on the map, one activity at a time!
We need you to help us spread the word and become an ambassador
We all want Staffordshire to succeed and grow, and together through a collective voice, we can promote Staffordshire’s unique story and assets to national and international audiences.
That’s why we’ve set up our Ambassador Network; a community of businesses and individuals across the county, who are as proud of Staffordshire as we are – and we’d love you to join us!
Get involved. Be Inspired.
Network, learn, debate and discuss. Come along and celebrate Staffordshire.
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We are a place to be proud of.
Find us out and about celebrating staffordshire
Screen Staffordshire Launch
Wednesday 11th June 2025 at Hoar Cross Hall
Staffordshire Ambassador Event
Transforming Places: Newcastle-under-Lyme
University of Staffordshire Business Awards
4th September 2025
UKREiiF Investment Conference 2025
Our District and Borough partners joined us at this year’s conference to share Staffordshire’s investment offer.
Staffordshire Day 2025 Schools Competition
Awarding our ‘Design a Plate’ competition winners at Gladstone Pottery Museum.
Young Ambassador Network Launch Event
22nd September 2025 at the Stoke on Trent & Staffordshire Institute of Technology
Ambassador of the Year 2025
Joanne Conroy-Wilson, Newcastle & Stafford Colleges Group
Staffordshire Ambassador Event
Celebrating 100 years of Stoke-on-Trent at the Goods Yard
We Are Staffordshire
@wearestaffordshire
🎥 Earlier this month, we attended the Know Your Place Festival at the University of Staffordshire, where we caught up with Phil Pusey, Chief Executive of SCVYS.
The festival brought together young people, organisations and changemakers from across Staffordshire to celebrate youth voice, community-led research and social impact, while sharing findings from the first year of the Know Your Place project.
We spoke to Phil about the importance of the project, what the day was all about and how you can help shape positive change for young people across Staffordshire. 💚
Championing young people’s voices is key to shaping Staffordshire’s future, and it’s something we’re passionate about through our own Young Ambassador Network, by giving young people a platform to connect, share their ideas and play a part in Staffordshire’s place story.
#WeAreStaffordshire #Staffordshire #KnowYourPlace #YouthVoice #YoungAmbassadors
🐑 Shaun the Sheep has arrived at Trentham!
Looking for the perfect autumn activity? 🍂 Following on from the hugely successful Staffy Trail that took place at Trentham over the summer, there’s another flock of fantastic sculptures waiting to be discovered right here in Staffordshire!
The Find the Flock Trail is now open at Trentham Gardens, with 12 supersized, individually hand-painted Shaun the Sheep sculptures dotted throughout the beautiful gardens. 🎨🌿
Running until 1st November, it’s the perfect excuse to wrap up, head outdoors and enjoy some family fun this autumn. Don`t forget to pick up a free activity pack from the Trentham Visitor Centre before setting off on your adventure!
The trail will also run alongside Trentham’s Halloween celebrations, so there’s even more to enjoy during spooky season 🎃👻
🎟️ Included with standard Gardens admission and free for Trentham members
#WeAreStaffordshire #ShaunTheSheep #Staffordshire #VisitStaffs #AutumnDaysOut
✨ This morning, we welcomed Staffordshire Ambassadors to Canalside Farm for our latest Ambassador Event, delivered in partnership with Made in Staffordshire.
From inspiring stories and insightful discussion to fantastic local products and valuable networking opportunities, the event showcased the incredible talent, innovation and entrepreneurial spirit that exists across our county.
A huge thank you to keynote speaker Sophie Newlands @shaginterior, event compere Mark Ellis, panel members, exhibitors and everyone who joined us for helping to make the event such a success.
Find out more about becoming a Made in Staffordshire member and explore the full range of benefits at madeinstaffordshire.co.uk
#WeAreStaffordshire #MadeInStaffordshire #StaffordshireAmbassadors #StaffordshireBusiness #SupportLocal
Our #StaffordshireDay10 Quilt is on tour! 🧵💚
The quilt is now proudly on display at Lichfield Cathedral until 4th October, where you can find it in the North Quire Aisle.
We`ve loved bringing this special project to life and seeing the creativity, talent and pride that students from across Staffordshire have stitched into every square.
A huge thank you to all the colleges who took part:
📍 Newcastle & Stafford Colleges Group
📍 South Staffordshire College
📍 Painsley Catholic College
📍 Burton and South Derbyshire College
And an extra special thank you to the talented students at NSCG Stafford College for bringing all the individual panels together and stitching the final quilt. 🪡
The quilt`s journey doesn`t end here. It will continue its tour around the county later this year, so keep your eyes peeled to see where it appears next! 👀✨
#WeAreStaffordshire #StitchedForStaffordshire #LichfieldCathedral #CreativeStaffordshire
🎉 We were delighted to attend the official opening of NSCG in Town on Friday.
Congratulations to our Patron, Newcastle and Stafford Colleges Group, on creating this fantastic new adult learning hub in the heart of Stafford town centre 🎓
The new facility will provide accessible learning opportunities for adults looking to develop new skills, gain qualifications and build confidence, while also supporting the continued growth of education provision across Staffordshire.
A brilliant investment in learners, skills and our town centre 👏
#WeAreStaffordshire #NSCG #Stafford #AdultLearning #LifelongLearning
Last night’s University of Staffordshire Business Awards were a powerful reminder of the innovation, ambition and entrepreneurial spirit that make Staffordshire 🏆
We were honoured to join in the celebrations with more than 360 guests in recognising the businesses and individuals driving growth and creating opportunities across the county.
As a valued We Are Staffordshire Patron, the University of Staffordshire continues to play an important role in championing business excellence, skills development and economic growth across the region, and we’re proud to work alongside them in promoting Staffordshire as a great place to learn and do business.
Congratulations to all the winners and finalists, with special recognition to Drayton Beaumont Services Ltd for being named Business of the Year, and to Mo Chaudry for receiving the Lifetime Achievement Award.
We’re also delighted to congratulate our Ambassador Sponsor, Valentine Clays Ltd, on their Innovation Award win👏
It was also a privilege to hear the keynote address from Professor Liz Barnes CBE, former Vice-Chancellor of the University of Staffordshire and now the Lord-Lieutenant of Staffordshire. She spoke passionately about how proud she is to have started her career in Staffordshire and to now serve the county as Lord-Lieutenant, recognising and celebrating the remarkable contributions of local organisations, businesses and charities, including through The King’s Awards.
Thank you to the University of Staffordshire and the event sponsors for shining a spotlight on the success stories that continue to strengthen Staffordshire’s economy and reputation 🌟
We’re proud to be supporting the Newcastle Ambassador of the Year Award at the LoveNUL Business Awards 2026! 🎉
Do you know someone who is always talking up Newcastle-under-Lyme and encouraging others to discover, support and feel positive about the town?
They might champion Newcastle-under-Lyme through their work, volunteering, creativity, networks or simply through their everyday actions. However they do it, this award celebrates someone whose passion and positivity help raise the town’s profile and showcase everything it has to offer.
Nominate your Newcastle Ambassador of the Year via 👉 @newcastlebid
Nominations close Sunday 30th August.
Finalists will be selected by our judging panel and announced on Monday 14th September, with the winner revealed at the LoveNUL Business Awards on Friday 9th October.
#LoveNUL #LoveNULBusinessAwards
Cheese? Bacon? Sausage? However you fill yours, there`s no denying that the Staffordshire oatcake is a local legend. 🫓✨
To celebrate one of North Staffordshire`s most beloved traditions, we`re sharing a special guest blog from Mark Adams of The Staffordshire Oatcake Company, exploring the history, heritage and enduring appeal of this regional favourite.
📖 Read the full blog via the link in our stories
#WeAreStaffordshire #StaffordshireOatcake #NorthStaffordshire #LocalFood #MadeInStaffordshire
🗞️ GOOD NEWS!
We’ve rounded up some of our favourite recent news stories from across Staffordshire.
Take a look at the people, projects and achievements helping to make our county a great place to live, work, study and visit ✨
For more on all of these stories, visit the news page of our website www.wearestaffordshire.co.uk
👩🎓 Congratulations to University of Staffordshire on being named as the Daily Mail Modern University of the Year 2027.
The award recognises the university’s sustained rise up the rankings to 38th overall, with more than three quarters of Staffordshire graduates going on to high-skilled jobs and graduate salaries 👏
Staffordshire engineering giant JCB has set a new world land speed record of 406.320 mph with its hydrogen-powered JCB Hydromax 🌍
The car recorded the average speed 400.623 mph in its first run across the Bonneville Salt Flats, and 412.135 mph on its second run, giving the average of 406.320 mph – the fastest a hydrogen internal combustion car has ever travelled.
Staffordshire-based Lucideon has tabled a £500 million proposal to create state-of-the-art Ceramic Matrix Composite manufacturing capability in the UK, to build resilience across critical sectors in the supply chain.
The international technology company has created a blueprint centred around the development of secure, sovereign manufacturing capability in the manufacture and supply of advanced materials, which are needed by the UK’s strategic aerospace, defence, and nuclear industries to stay competitive in global markets.
Keele University Science Park is earmarked to house the facility 🔬
There’s an exciting new addition coming to The Tawny this autumn, with the launch of a brand-new sauna and steam room, creating a new space for rest and relaxation 🧖
This marks the next chapter in the hotel’s evolving approach to restorative hospitality.
🖼️ A regional art exhibition is celebrating its 30th anniversary this year with a record number of entries and the largest display of artwork in its history.
The Three Counties Open Art Exhibition, which brings together artists from Staffordshire, Cheshire and Shropshire, has returned to Fenton Town Hall with more
🎓 Wishing the very best to all Staffordshire students collecting their GCSE results today!
Whether you’re heading into A Levels, vocational courses, apprenticeships, employment with training, or another exciting path - there are so many opportunities ahead.
We’re proud to have outstanding Further Education providers across the county, including Patrons Newcastle & Stafford Colleges Group, Ambassador Sponsor Stoke-on-Trent College, and Place Board Member Burton & South Derbyshire College, all ready to support your next steps.
💼 And don’t forget — Staffordshire County Council’s Careers Participation Service is here to help you explore your options and find the path that’s right for you. Just search online to learn more. @staffordshirecountycouncil
#GCSEResultsDay #StudyInStaffordshire #StaffordshireStudents #GoodLuck #WeAreStaffordshire @nscgnewcastle @nscgstafford @nscgleek @stokeontrentcollege @sot6fc @bsdcofficial @south_staffordshire_college @sotsiot
Make the most of the summer holidays in #Staffordshire with a visit to Drayton Manor Theme Park! 🎡✨
Located in the south of the county on the outskirts of Tamworth, Drayton Manor is a fantastic family day out, packed with exciting rides, attractions and unforgettable experiences for visitors of all ages.
With National Roller Coaster Day coming up this Sunday (16th August), we’d love to know: what’s your favourite ride at Drayton Manor? Let us know in the comments below 👇🎢
#WeAreStaffordshire #VisitStaffs #NationalRollercoasterDay #DraytonManor
🎓 Good luck to all students across #Staffordshire receiving their A-Level, T-Level and BTEC National results today!
Whether you`re heading to university or exploring other exciting pathways like apprenticeships, your future is full of possibilities.
We’re proud to have not one but two fantastic universities right here in Staffordshire – @keeleuniversity and @uniofstaffs – offering a wide range of courses and opportunities.
✨ Your journey starts now!
#StudyInStaffordshire #WeAreStaffordshire #GoodLuck #ALevelResultsDay
